Learn how Envato Elements helped me double my blog traffic and grow my YouTube channel, turning a $198 investment into thousands of dollars.
The Beginning: A Pay-Per-File Era
It all started back in 2014 when EditingCorp became an Envato Affiliate.
For those of you who don’t know, Envato is the parent company of several websites like ThemeForest, GraphicRiver, and VideoHive, each offering thousands of creative assets for artists and designers. However, back then, these assets were available on a pay-per-file basis, which could get quite expensive.
For years, I purchased individual files whenever I needed them for my blog. While the quality was top-notch, the costs quickly added up.
The Game Changer: Envato Elements
In 2016, Envato introduced Envato Elements. Instead of paying for each download, they offered a subscription-based service where I could access files from ThemeForest, GraphicRiver, VideoHive, and other Envato sites for a single annual fee of $198.
So, I decided to subscribe, and it was one of the best decisions I’ve ever made. Instantly, I had unlimited access to high-quality images, templates, and graphics that I could use to revamp my blog posts.
The Impact On My Blog
The result? A 30% increase in reader engagement and a noticeable drop in bounce rates.
But the impact wasn’t just aesthetic. Improved visuals and a professional layout significantly boosted my blog’s traffic.
More people were sharing my posts on social media, leading to a broader reach. Within a few months, my blog’s monthly visitors doubled, and my email subscriber list grew exponentially.
Better content meant more readers, and more readers meant higher ad revenue and affiliate sales. To put it in numbers, my blog’s revenue increased by 50% within the first year of using Envato Elements.
Expanding To YouTube
With my blog thriving, I wanted to expand my reach and engage with my audience on a more personal level. That’s when the idea of starting a YouTube channel came to mind.
Video content was becoming increasingly popular, and I saw it as an opportunity to diversify my content and boost my blog’s SEO. Starting a YouTube channel from scratch is not easy.
Fortunately, I had prior knowledge in video editing and motion graphics, especially using After Effects. This background gave me the confidence to get into video content creation.
However, creating consistent, high-quality content for YouTube was still a challenge. I needed a steady stream of professional assets to maintain the quality and frequency of my uploads.
That’s where Envato Elements came to the rescue.
Leveraging Envato Elements For YouTube
To start with, I downloaded an After Effects intro template along with a few other assets, such as lower thirds, transition packs, title screens, overlays, YouTube end screens, music, and sound effects.
With my After Effects expertise, I then customized each of these elements to fit my brand perfectly. By doing this, I was able to produce high-quality content much faster, without creating everything from scratch.
With every new video, my channel began to grow, and with it, the traffic to my blog increased as well. Readership increased by 60%, and my YouTube channel saw steady growth, surpassing 1,000 subscribers in just 8 months.
The Benefits of Cross-Promotion
Starting the YouTube channel was a strategic move, not just for content diversification but also for boosting my blog’s SEO.
Here’s how this cross-promotion worked wonders for both platforms.
By embedding my YouTube videos into relevant blog posts, I was able to provide a richer, multimedia experience for my readers.
This increased the time they spent on the site and boosted my SEO, which led to higher ad revenue from Google AdSense.
The additional traffic from YouTube improved my blog’s performance metrics, making it more attractive to potential collaborators and sponsors.
I started receiving offers for sponsored blog posts and collaborations, which provided a steady income stream.
Boosting Affiliate Marketing And Collaborations
Affiliate marketing also saw a boost. The increased traffic from YouTube meant more eyes on my blog and more clicks on those links.
Although direct revenue from YouTube is still minimal, the channel has indirectly boosted my overall earnings substantially.
To give you an idea, the combined increase in Adsense revenue, blog collaborations, and affiliate sales has added thousands of dollars to my income.
Conclusion: The Role of Envato Elements in My Success
While there is no substitute for hard work, Envato Elements has played a big role in my success. It made things easier and faster, allowing me to create more content in less time.
The high-quality assets enabled me to consistently produce professional content, attracting more viewers and opportunities.
So, whether you’re a blogger, YouTuber, or any kind of content creator, investing in the right resources can truly make a difference. For me, Envato Elements was one of those key resources that helped enhance my content quality and increase revenue.
I highly recommend you give it a try. Start with a 1-month subscription to see if it’s the right fit for you. If yes, then get an annual subscription as it’ll save you money in the long run.
If not, there’s always something for everyone on the internet. You just have to find what works best for you.